THE FUTURE OF DRINKING IS

HEMP-INFUSED

Welcome to the Hemp Beverage Alliance

We are brands, distributors, supply chain partners, professional service providers, non-profit associations and retailers working together to create a hemp beverage marketplace that is transparent, sustainable, and provides consumers with the highest quality products.

What we believe

Smart regulation, consumer education, transparency in manufacturing, and consistency in labeling are the keys to building a hemp beverage industry that is safe, innovative, fair, and sustainable.

  • Safety

    The safety of the consumer is paramount and should be the driving force in the industry.

  • Age limit

    Hemp beverages are adult beverages and should be labeled and sold accordingly.

  • Serving size

    Cannabinoid levels should be safe, effective, and provide value to the consumer.

  • Labeling

    Clear labeling is necessary to empower the consumer and build credibility for the industry.

  • Regulatory clarity

    Regulations are necessary and should be thoughtful, concise, and support consumer safety and industry growth.

  • Marketplace consistency

    In lieu of federal action, state governments should work together to develop guidelines that are consistent across state lines.

Learn More

How we are leading the industry

  • We provide consumers, retailers, and distributors with the information they need to better understand the industry.

  • We develop best practices to create consistency in labeling and manufacturing, boosting consumer confidence.

  • We work with elected officials and regulators at the local, state and federal levels to encourage commonsense regulation.

  • Hemp-derived beverages are a complement to the adult beverage and cannabis industries. We collaborate with both to find solutions that benefit everyone.