Why MSOs should embrace hemp-derived delta-9 THC products

Adam Terry of CanTrip weighs in on why the cannabis/dispensary industry should embrace hemp-derived THC.

Hemp-derived delta-9 edibles create a pipeline opportunity: Make great brands that consumers can find at liquor stores, fall in love with and then seek out other cannabis products.

So, if I were the CEO of a cannabis MSO, I’d stop feeling threatened or fearful of this opportunity.

Read the whole thing at MJ Biz Daily.